Break down old patterns. Build up your faith.
Become the man God is calling you to be.
You weren’t made to drift.
You were made to live with purpose.
77 Strong is a 77-day journey to redirect your mind, deepen your dependence on Christ, and make room for breakthrough.
Not a legalistic checklist. Not another burst of motivation. A daily rhythm of spiritual disciplines, physical movement, and real accountability that reaches beyond the finish line.
THIS IS WHAT ALL IN LOOKS LIKEMake space by letting go of the patterns that keep you stuck.
Establish daily disciplines rooted in your relationship with Christ.
Step forward with deeper faith, new priorities, and a life led by the Spirit.
Simple doesn’t mean easy.
Choose to show up. Then do it again.
Less hurry. More presence.
Set aside unhurried time each morning for Scripture, a devotional, prayer, worship, and quiet listening. Choose a time and place. Let this become the strongest part of your day, naturally building toward 30 minutes.
Not another box to check. A relationship to deepen.Build discipline. Show up consistently.
Walk. Run. Lift. Choose an intentional form of movement for 30 minutes every day. You don’t need a perfect workout—you need a daily rhythm that keeps you showing up.
Choose movement that fits your abilities and health needs.Make room for clarity and self-control.
Step away from alcohol, fast food, and desserts throughout the challenge. Bring your family into the conversation and ask for their support as you build a different rhythm.
If you may be alcohol-dependent, speak with a healthcare professional before stopping.Pay attention to what God is doing.
Share three things you’re grateful for, one prayer, and your challenge day with the community each day. Encourage another man along the way. Honest progress matters more than a polished post.
A daily practice of noticing, praying, and showing up.Rest is part of the challenge.
Take one full 24-hour break from all work each week. It can cross two calendar days—Saturday afternoon to Sunday afternoon, for example. Stop, be present with your family, and receive rest as a gift.
This is not 77 days of grinding. It’s a new way of living.Not someday. Not when life slows down.
What will you do with your next 77 days?
This journey needs someone beside you. A brother. A friend. Your spouse. Someone who tells you the truth and reminds you why you started.
Find your people inside Rally Cry—a community of men pursuing faith, strength, and purpose.
FIND YOUR BROTHERHOODDaily Scripture, accountability, and doing this with my wife brought us closer together and realigned what matters most.
This program forced me to slow down. I gained more patience with my kids and was reminded that Jesus never runs out of grace for me, and I need to extend that same grace to them.
This challenge changed my life. I’m using it now to attack other areas that were hindering my growth.
Thankful for this journey with 77-Strong. I’ve done a lot of devotionals, church based learning, and have experienced spiritual growth periods. I have never challenged myself to stick with something daily for a long enough period to see and feel a true change in power, strength, mindset, and behavior.
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I can’t see myself in 2027 not doing the same exact thing from Jan 1st, through Easter Sunday. This experience will be the highlight of my year. The only difference will be spending the month of December recruiting friends to join in on the challenge.
I pray that now that I am off of the treadmill, and this training session is complete, that God speaks to my heart and leads me to the next challenge, because he has taught me that intensity and dedication is what I need to strengthen my faith to the point that it is difference-making.
The 77 Strong challenge was truly life-changing. Kevin’s passion is real, contagious, and evident in every message and video—he’s clearly walking out the mission God has given him.
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What started with some hesitation quickly became a defining spiritual moment in my life. Through accountability, daily discipline, and the power of the Holy Spirit, I was reminded that I’m in this world, but not of it. Stepping away from comforts like alcohol and desserts sharpened that reality and strengthened my dependence on God.
This journey wasn’t just physical—it transformed me spiritually, emotionally, and mentally. I’m stronger, more disciplined, and more aligned with God’s purpose for my life. I know this was not by coincidence, but part of His plan for my story.
I’m incredibly grateful for the brotherhood, the accountability, and the impact of this program. 77 Strong didn’t just challenge me, it changed me.
The 77-Strong study was such an impact in my walk with Christ. I’m thankful for the discipline that it reinforced in my daily life. It reinforces spiritual and physical habits that make me more in step with the Lord. Another thing that helped me was posting three gratitude posts per day. This allowed my mind to depart from the negativity of the world and put more focus on the goodness of God and the spiritual and physical blessings that He has done in my life. Finally, being alongside of other fellow believers is such an encouragement in my walk with Christ. Lord, please help me to love you with all my heart, soul, mind and strength. In Jesus name, amen.
77 Strong has been a powerful and transformational experience for me. I’m incredibly grateful for Kevin and the brotherhood of men who showed up, stayed committed, and pushed each other to the finish.
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Over these 77 days, God gave me the strength to persevere—and in the process, I gained more than just discipline. I experienced breakthrough clarity around my calling to coach and lead other men, developed new life-giving habits, and even lost 10 pounds along the way.
Walking this journey alongside others who were “all in” made it even more meaningful. This wasn’t just a challenge—it was a catalyst for growth physically, mentally, and spiritually.
I’m thankful for 77 Strong and believe this movement is truly making an impact for God’s glory.
77 Strong has been a defining journey in my life. It’s not just about the challenge—it’s about the man I’m becoming. Through this experience, I’ve grown more focused, more disciplined, and more committed to living on mission every single day.
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God has used this journey to sharpen my attention, strengthen my faith, and remind me of the calling He’s placed on my life. I’m incredibly grateful for the growth, the brotherhood, and the daily push to become the man I was created to be.
77 Strong isn’t just a program, it’s a catalyst for transformation.
Grateful for Kevin’s passion and the Spirit-led vision that brought this impactful series to life.
I only made it through 55 days the first time I tried this program, because I tried to do it alone. When I attempted again, with a buddy, not only did I fully complete the program, but drew very close to the Lord. With 4 days remaining in the challenge a massive breakthrough happened and a partnership I was praying for was revealed. Praise the Lord!
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And on a fun note, I had to go buy a new wardrobe after this as I went from a size 33 waist to a size 31 (icing on the cake)!
Stop hesitating or second guessing and DO THIS PROGRAM! You will be strengthened!
I am so grateful for this challenge and all it has done for me. Not only did I lose 20 lbs. but am living a healthier lifestyle closer to God!
77 Days seemed like a lot, but I must say it was quick! The trust in faith and the daily posts kept things moving and held me accountable. The 5 simple tasks kept me on my toes, and having an accountability partner was vital. This program grew me and stretched me in all the right places, even though I lost 7 lbs!
Being naturally skeptical of quick-fix programs and daily challenges, I started this journey with a critical eye. Very quickly, it became clear to me that this journey was more than one man's idea of a fast track to success. The intentionality of activity choice - prayer, gratitude, Scripture reading, reflection, quiet time with God, community, and physical self-care - is meant to meet the core needs of men today.
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For me, the transformation in my life is significant. My mornings begin with better structure and intentionality, my diet is much cleaner, and my heart is drawn to a different place. I came into this program processing the loss of 3 jobs and one spectacularly failed business venture that nearly cost me my marriage - all within the past 7 years. Today, I am watching God not only provide a new business direction, but a path that gives me more time for ministry activities - beginning with my family.
Kevin, may God continue to shower you with wisdom, grace, strength, and courage as you continue to faithfully answer His call in your life each day. I look forward to the day we meet in person.
Participant stories shared by the 77 Strong program. Every journey is personal.
YOUR CHALLENGE. ON PAPER.Read the commitments. Identify where you need breakthrough. Print the weekly tracker and put your next step in front of you.
GET THE CHALLENGE GUIDE PDF GUIDE / DAILY RHYTHMS / PRINTABLE TRACKERA few honest answers.
Then it’s time to take the next step.
Spiritual strength is the focus. The physical routines support a Christ-centered journey of Scripture, prayer, gratitude, rest, and accountability. This is not a legalistic checklist or a competition to prove your worth.
The challenge is built around your own 77-day commitment. Join the Rally Cry community for the current 77 Strong resources and any group-start details. Choose an accountability partner and agree on a start date together.
Yes. The guide specifically encourages you to take the journey with a friend or your spouse. Choose someone who will show up honestly, check in with you, and help you stay accountable. Do not start alone.
The supplied challenge guide says to restart at Day 1 if you miss a commitment. Be honest with your accountability partner and the community. The goal is not shame or earning God’s favor—it is building a consistent, grace-filled life in Christ.
The PDF explains the challenge, the daily practices, Sabbath, and the ground rules. It also includes breakthrough reflection prompts, a printable weekly tracker, and two sample devotional days. Join the community for the current devotional resources.
The current 77 Strong page directs men to Rally Cry on Skool. Use the “I’m All In” button to visit the community, find 77 Strong, and get the current instructions for joining and posting your daily gratitude, prayer, and progress.
Bring your faith. Bring your willingness.
Bring a brother. Let’s go all in.
